by Jess | Thursday, February 3, 2011 | Blogging, Branding, Marketing
{source} So, I’m going to assume that you use twitter… but how do you use it? Do you only tweet when you’re online? Or do you use some sort of scheduling service to tweet at set times? There are a few different schools of thought on this. There are...
by Jess | Monday, January 31, 2011 | Branding, Marketing
Tomorrow, I will be launching my new jewellery line – Vintette. I have learnt a lot about marketing since I started selling jewellery under the Epheriell brand a few years back now. This time, it’s a totally different game. Vintette has been planned and...
by Jess | Friday, January 28, 2011 | Craft, Marketing, Money
After having been in the biz (the online craft-selling biz, that is) for a while now, I’ve had my fare share of people haggling with me. It usually goes along the lines of an e-mail or convo that says lovely things about my work (no complaint there!) and then...
by Jess | Thursday, November 11, 2010 | Marketing
Hi all, I just wanted to give you all a heads up on this fabulous series that’s going on at the moment. As you can see, there are some pretty fabulous people contributing – you can see the whole list over here. I came across it thanks to today’s...
by Jess | Wednesday, October 13, 2010 | Behind-the-Biz, Marketing
I was lucky enough to have the pleasure of chatting with Carol Duncan of ABC Local radio in Newcastle this afternoon! Thanks Carol, for lovely talk! If you’d like to listen to it, you can download the recording right here – it’s about 5 minutes long....
by Jess | Monday, September 27, 2010 | Marketing
I am currently having a fascinating and uplifting business experience. Last week, I decided that I wanted to introduce a new line of designs into my range. Christmas is coming up, after all, and now’s the time to get these sorts of things sorted out! I had...
