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Do ‘the numbers’ keep you motivated?

These days, I am lucky enough to have a bookkeeper (a.k.a. Nick, my husband) to do the increasingly voluminous finance data entry that comes along with a growing business. He is usually spot-on, doing it every day – but this weekend he was away, and has to...

Anatomy of a Launch ~ Vintette ~ Follow Up

So, last week saw the launch of my new jewellery range, Vintette. I utilised a number of avenues to get the word out, as well as offering daily specials over 4 days. I spread the word on: my blogs twitter multiple facebook pages through forums that I am active on...

Why I don’t Haggle for Handmade

After having been in the biz (the online craft-selling biz, that is) for a while now, I’ve had my fare share of people haggling with me. It usually goes along the lines of an e-mail or convo that says lovely things about my work (no complaint there!) and then...

Keeping your Crafty Biz Finances Organised

The other week I wrote about how I keep my business organised, focusing on daily planning and orders. Today I wanted to share how I keep my finances (mostly) in order! I have a lot of income streams, and keeping track of them all is important come tax time. The...

5 Ways to Increase your Profits

So I’ve been working at this selling-my-craft-online caper for a few years now – and I’ve learnt a lot about myself, and my business. One of the areas I’ve focussed on over time is my profit margin – aiming to make more money not by...